🔒 Privacy Policy

ℹ️ In brief

This policy explains how Weather Avenue collects, uses and protects your personal data. We are committed to respecting your privacy and giving you full control over your information.

📑 Table of Contents

1. Introduction

ESIS Developments S.A.R.L. (hereinafter "we", "us" or "Weather Avenue") is committed to protecting the privacy of its users. This Privacy Policy explains how we collect, use, share and protect your personal data when you use our website Weather Avenue and associated services.

Publisher and data controller:

Company name: ESIS Developments S.A.R.L.
SIREN: 805106945
Registered office: 8 chemin de la pépinière, 88100 Saint-Dié-des-Vosges, France
Publication director: Emilien MOREL

2. Personal Data Collected

2.1. Data collected automatically

When you browse Weather Avenue, we automatically collect:

Type of data	Examples	Purpose
Technical data	IP address, browser type, operating system, screen resolution	Ensure site operation, detect technical issues
Navigation data	Pages visited, visit duration, referral source, browser language	Improve user experience, analyze site usage
Approximate geolocation	Country, region, city (via your IP address)	Display weather forecasts relevant to your location
User preferences	Units of measurement (°C/°F, km/h), favorite cities	Personalize your experience, remember your preferences

2.2. Data you provide to us

ℹ️ Important: Currently, Weather Avenue does not collect any direct personal data (first name, last name, email address, postal address, phone number).

We do not have an account creation system or features requiring the collection of your personal information.

In the future, if we were to develop features requiring the collection of personal data (e.g. weather alerts by email), we would:

Request your explicit consent
Update this Privacy Policy
Inform you of changes before they are implemented

2.3. Data related to social media integrations

If you connect your social media account to Weather Avenue (see section 5), we temporarily collect:

Social network user ID (not stored in our database)
Public display name (used only during the session)
Profile picture (displayed during the session only)
OAuth 2.0 authentication token (stored encrypted)

⚠️ Important: We do not store any personal data from social networks in our database, except for the encrypted authentication token that maintains the connection. Profile information is used only in memory during your active session.

3. Use of Your Data

3.1. Purposes of processing

We use your personal data for:

📍 Weather services (legal basis: legitimate interest)

Display weather forecasts adapted to your location
Personalize display according to your preferences (units, language)
Improve the relevance and accuracy of our forecasts

📧 Communication (legal basis: consent)

Currently not implemented: We do not have an alerts or notifications system
Respond to your support requests via our contact form
If we develop a weather alert system in the future, we will request your explicit consent

📊 Analysis and improvement (legal basis: legitimate interest)

Analyze site usage to improve our services
Detect and fix technical issues
Optimize performance and user experience

📢 Advertising (legal basis: consent via cookies)

Display relevant advertisements
Measure advertising campaign effectiveness

⚖️ Legal obligations (legal basis: legal obligation)

Comply with accounting and tax obligations
Respond to requests from competent authorities

3.2. Data retention period

Type of data	Retention period
Navigation data (cookies)	Maximum 13 months
Advertising cookies	Maximum 13 months
Social media authentication tokens	Until revoked by the user (stored encrypted)
Server logs	12 months
Personal data (name, email, address)	Not collected at present

4. Cookies and Similar Technologies

4.1. Types of cookies used

✅ Strictly necessary cookies (no consent required)

Session maintenance
Language preferences
Security and fraud prevention

⚠️ Functional cookies (consent required)

Remembering favorite cities
Units of measurement preferences (°C/°F)
Approximate geolocation

📊 Analytics cookies (consent required)

Google Analytics for audience measurement
Site performance measurement

📢 Advertising cookies (consent required)

Google AdSense
Ad personalization
Advertising effectiveness measurement

4.2. Cookie management

You can manage your cookie preferences:

Via our consent banner on your first visit
In your browser settings
By contacting us to exercise your right to object

⚠️ Important note: Refusing certain cookies may limit some site features (geolocation, saved preferences).

5. Social Media Integrations

5.1. General presentation

Weather Avenue offers features that allow you to automatically share weather content on your social media accounts. These integrations are completely optional and require your explicit consent.

Supported platforms:

🎥 YouTube: publishing weather videos
📘 Facebook: sharing forecasts and weather content
📷 Instagram: posting images and weather stories
🎵 TikTok: creating short weather videos
🐦 Twitter/X: automatic tweets with forecasts

5.2. TikTok Integration

If you choose to connect your TikTok account to Weather Avenue:

How it works

You are redirected to TikTok to authorize access
You explicitly choose the permissions to grant
A secure authentication token is generated
Weather Avenue can then create weather videos on your account

Data exchanged with TikTok

Direction	Data	Storage
Received from TikTok	User ID, display name, profile picture, public statistics (number of videos, followers)	Not stored – used in memory only during the session
Access token	OAuth 2.0 token to maintain the connection	Stored encrypted in our database
Sent to TikTok	Weather videos, titles, descriptions, hashtags, thumbnails	N/A – transmitted directly to TikTok

Granted permissions (TikTok scopes)

user.info.basic: Read your public profile information
video.upload: Create draft videos on your account
video.list: View the list of your public videos

Published content

Automatically generated weather videos
Forecasts for cities of your choice
Format adapted to TikTok (vertical, short duration)
Videos are created as drafts and require your manual approval before public publication

✅ Control and revocation

You can disconnect your TikTok account at any time from your Weather Avenue settings
You can revoke access from your TikTok account settings: Settings > Privacy and safety > Apps and permissions
Access tokens are automatically deleted from our servers upon revocation
Your already published videos remain on your TikTok account (you can delete them directly from TikTok)

5.3. YouTube Integration

If you connect your YouTube account:

Granted permissions

youtube.upload: Publish weather videos to your channel
youtube.readonly: View your channel information

Data exchanged

Received: Channel ID, channel name, subscriber count (used in memory only)
Access token: Stored encrypted to maintain the connection
Sent: Weather videos, titles, descriptions, tags, custom thumbnails

Revocation

Go to myaccount.google.com/permissions to manage permissions granted to Weather Avenue.

5.4. Facebook Integration

If you connect your Facebook account:

Granted permissions

pages_manage_posts: Post on your Facebook Page
pages_read_engagement: Read engagement statistics of your posts

Data exchanged

Received: Page ID, page name, public statistics (used in memory only)
Access token: Stored encrypted to maintain the connection
Sent: Weather posts, images, forecast texts

Revocation

Go to Facebook Settings > Apps and Websites to revoke access.

5.5. Instagram Integration

If you connect your Instagram account:

Granted permissions

instagram_content_publish: Publish images and weather stories
instagram_basic: Access basic profile information

Data exchanged

Received: Profile ID, username, follower count (used in memory only)
Access token: Stored encrypted to maintain the connection
Sent: Weather images, captions, hashtags

Revocation

Go to Instagram Settings > Security > Apps and Websites to manage permissions.

5.6. Twitter/X Integration

If you connect your Twitter/X account:

Granted permissions

tweet.write: Publish tweets with weather forecasts
users.read: Read profile information

Data exchanged

Received: Account ID, username, follower count (used in memory only)
Access token: Stored encrypted to maintain the connection
Sent: Weather tweets, images, hashtags

Revocation

Go to X Settings > Security and account access > Apps and sessions to revoke access.

5.7. Security of integrations

🔒 Secure protocols: all communications use HTTPS and OAuth 2.0
🔐 Encryption: only authentication tokens are stored encrypted in our database
🚫 No personal data stored: we do not store your names, emails, or any profile information from social networks
🚫 No passwords stored: we never know your social media passwords
🎯 Limited access: we only request strictly necessary permissions
👁️ Monitoring: automatic detection of suspicious activities
⏱️ Temporary tokens: access tokens have limited validity and are regularly refreshed
💾 In-memory data: profile information is used only in memory during your active session

6. Sharing of Your Data

✅ What we do NOT store

Important: Weather Avenue does not collect nor store in its database:

❌ First names, last names
❌ Email addresses
❌ Postal addresses
❌ Phone numbers
❌ Social media profile information (except encrypted access tokens)
❌ Passwords
❌ Payment information

The only data we store are the encrypted authentication tokens from social networks and technical navigation data (cookies, logs).

6.1. With whom do we share your data?

Category	Recipients	Purpose
Social networks (with consent)	TikTok, YouTube, Facebook, Instagram, Twitter/X	Only if you activate the integrations. Limited to the content you choose to share
Advertising partners (with consent)	Google AdSense	Display of advertisements. These partners collect data via their own cookies. We do not store any data from these services.
Technical providers (legitimate interest)	Host (ONLINE SAS), weather data providers, cloud services	Ensure service operation. These providers are bound by confidentiality agreements
Legal authorities (legal obligation)	Competent authorities	In case of justified legal request or to protect our rights and security

6.2. International data transfers

⚠️ Some of your data may be transferred outside the European Union:

TikTok: data hosted in the United States and Singapore
Google (YouTube, Analytics, AdSense): United States
Meta (Facebook, Instagram): United States
Twitter/X: United States

These transfers are governed by:

Standard contractual clauses of the European Commission
Certification mechanisms (successors to Privacy Shield)
Appropriate security safeguards

Important note: These transfers concern only technical data (cookies, IP address) and authentication tokens. We do not transfer any identifiable personal data as we do not collect it.

7. Your Rights

In accordance with the GDPR, you have the following rights:

7.1. 🔍 Right of access

You can obtain a copy of all technical data we hold about you (cookies, navigation logs, encrypted access tokens).

7.2. ✏️ Right to rectification

Since we do not store identifiable personal data, this right mainly applies to authentication tokens that you can revoke and re-authorize.

7.3. 🗑️ Right to erasure ("right to be forgotten")

You can request the deletion of your authentication tokens and cookies at any time.

7.4. ⏸️ Right to restriction of processing

You can request to restrict the use of your technical data in certain cases.

7.5. 🚫 Right to object

You can object at any time to the processing of your data for commercial prospecting purposes (advertising cookies) or for legitimate reasons.

7.6. 📦 Right to data portability

You can retrieve your navigation data in a structured, machine-readable format.

7.7. ↩️ Right to withdraw consent

When processing is based on your consent (cookies, social media integrations), you can withdraw it at any time.

7.8. 💀 Right to define post-mortem directives

You can define directives regarding the fate of your data after your death.

7.9. How to exercise your rights?

To exercise any of these rights:

Via our CONTACT
By mail: ESIS Developments S.A.R.L., 8 chemin de la pépinière, 88100 Saint-Dié-des-Vosges, France

✅ We will respond to your request within a maximum of one month.

7.10. Right to lodge a complaint

If you believe we are not respecting your rights, you can lodge a complaint with the CNIL (French Data Protection Authority):

Website: www.cnil.fr
Address: 3 Place de Fontenoy, TSA 80715, 75334 Paris Cedex 07
Phone: +33 1 53 73 22 22

8. Data Security

We implement appropriate technical and organizational measures to protect your data:

Technical measures

🔐 Encryption of authentication tokens (the only data stored)
🔒 Secure HTTPS/SSL connections
🛡️ Firewall and intrusion detection systems
💾 Regular encrypted backups
🔄 Regular security updates

Organizational measures

👥 Restricted access to data (principle of least privilege)
📚 Staff training on data protection
📋 Security incident management procedures
🔍 Regular security audits

In case of data breach

📢 Notification to the CNIL within 72 hours
📧 Notification to affected users if high risk
⚡ Immediate corrective measures

ℹ️ Risk minimization: Since we do not store identifiable personal data, the risk in case of a security breach is significantly reduced. Only encrypted authentication tokens could be affected, and they are revocable at any time.

9. Minors

Weather Avenue is a weather information service accessible to everyone, including minors. We do not knowingly collect personal data from minors under 15 years of age.

ℹ️ Protection of minors: Our data minimization approach (no personal data stored) provides additional protection for young users.

⚠️ Parents and guardians: If you discover that your child has connected a social media account to Weather Avenue without your consent, contact us immediately via our CONTACT so we can delete the authentication token.

10. Changes to This Policy

We may update this Privacy Policy to reflect:

Changes to our services
Regulatory changes
New data protection practices

In case of substantial modification:

📅 The "Last updated" date at the bottom of this page will be updated
📢 A notice will be displayed on the site
✅ For major changes (especially if we start collecting personal data), we will request your explicit consent

We encourage you to check this page regularly to stay informed about the protection of your data.

11. External Links

Our site may contain links to third-party websites (weather partners, social networks, advertisements). This Privacy Policy does not apply to these external sites.

⚠️ Attention: We encourage you to read the privacy policies of these sites before providing them with your personal data. We have no control over their data collection practices.

12. Contact

📞 For any question regarding this Privacy Policy or the processing of your data:

ESIS Developments S.A.R.L.

Contact form: CONTACT
Postal address: 8 chemin de la pépinière, 88100 Saint-Dié-des-Vosges, France

Data Protection Officer (DPO)
In accordance with Article 37 of the GDPR, ESIS Developments is not required to appoint a DPO given the nature and limited scope of personal data processing. For any question related to data protection, contact us using the means above.

Last updated: January 23, 2026